Far East Flora Holdings' humble beginnings started in 1965. Three brothers founded the company with a van, peddling flowers and eggs and selling door-to-door. As a family business, the brothers then had bigger and bolder dreams to expand and grow the business.
A few years later, the brothers decided to embark on the wholesale business of exporting orchids. That was the beginning of Far East Flora Holding's business expansion both locally and globally.
In 1976, Far East Orchid Pte Ltd was established to focus on wholesale of fresh-cut flowers. Decades on, Far East Orchid Pte Ltd has established itself as the leading wholesale flower company in Singapore, supplying fresh cut flowers, foliage, preserved flowers, and floral accessories to trade and retail customers.
With a wide variety of products at wholesale prices, Far East Orchid is the go-to destination for florists, event planners, wedding planners, and retail customers. Products are directly sourced from flower farms and suppliers from all over the world. This gives us the ability to obtain high-quality fresh-cut flowers and floral accessories at good value all-year-round. In August 2020, FarEastOrchid.com has been rebranded to FarEastFloraMarket.com. Along with the rebranding exercise is also the expansion into selling fruits and vegetables under the same brand name.
Far East Flora Holdings also has other business units - Garden Centre (FarEastFloraGarden.com), Online Florist and Gifts (FarEastFlora.com), Landscaping, Interior Plantscaping & Plant Rental (o2plants.com.sg). Besides Singapore, Far East Flora Holdings also have operations in Hong Kong and Malaysia.